Guides
Plain explanations of the things prospecting depends on. No funnel diagrams.
What’s an ICP (Ideal Customer Profile)?
An ICP is a written definition of the companies most worth selling to. What goes in one, what to leave out, and how it differs from a buyer persona.
4 min readHow to find your ICP in an afternoon
A practical method: start from the clients you already have, find what the good ones share, and turn that into a filter you can search with.
5 min readPut it to work
Curious Prospector finds companies matching your ICP, scores the fit, and drafts the first email.
Curious Prospector · a Curious Brand tool